Updated for 2021, I’ll show you the BEST way to target neighborhoods.
Is it EDDM, Radius Mailing, or What?
I’m doing a webinar next week with Cleanfax Magazine on this subject. It’s been a while since I’ve put out a neighborhood marketing video, so I thought this would be a good time.
If you’re thinking about doing postcard marketing, you can save yourself a LOT of money and hassle by seeing this.
Want to test-drive the software and see the whole reminder series? Click Here now!
You can remind past clients to rebook cleaning with our new automatic reminder system.
Plus, it gets you Google and Facebook reviews!
It’s all on AUTOPILOT.
You can automatically send a series texts, emails, and postcards.
It’s EASY with our new software.
Let me show you.
I’ve already created templates that can be auto-loaded into your account.
P.S.Yes, it works with Quickbooks and other scheduling software.You can keep your existing scheduling software or use the calendar for scheduling that’s already included in this system.
P.P.S.Want to see the texts and test drive the system?Click the link now.
Commercial and residential cleaning software walk thru
Note: any prices mentioned in the video above, are subject to change.
Need to target specific neighborhoods this spring?
EDDM or neighborhood postcard marketing is one of the best ways to do it!
See this report for examples and run down of how it works.
We can design, print, and even mail the postcards for you.
P.S. Reply back to this email if you have questions about doing neighborhood marketing.
P.P.S. Yes, we can even do neighborhood marketing online with Google display ads too. It’s a PERFECT combo.
Check out the report and video.
Clean only in the Best Neighborhoods this Spring
EDDM works great for spring cleaning.
Known as Every Door Direct Mail, EDDM remains to be one of the BEST ways to reach high-end clients in select neighborhoods.
I get all kinds of questions about EDDM, so I updated this report to answer for you…
* Which postcards work best for a cleaning business?
* How much does EDDM cost?
* What size postcards can I send?
* How many can I send at a time?
* Can I see examples of good EDDM postcards?
Some of the information here has previously only been available to paid coaching clients, but I’m giving it to you here at no charge.
See the new report above to help you use EDDM profitably.
You’ll get a good walk-thru of how EDDM works for cleaners. I updated it to show you the latest way EDDM work and give you some ideas for marketing this fall.
The newly updated report helps you use EDDM effectively in your cleaning biz. It’s free and an instant download.
I know cleaners in small, poor, cities who get $150+ per hour.
Here’s what they do to get better money:
There are really 3 BIG key factors to getting more money in the cleaning business. Every successful cleaning company I know concentrates on these three factors.
It’s NOT necessarily new equipment…although it won’t hurt.
Stop thinking you can’t do it and learn how to do it.
Here’s a sheet based on a 2 truck company where the owner works in the field along with a cleaning tech. Also, there’s an office assistant. The company, based on these numbers, probably does $16,000 to $22,000 in sales per month.
This will give you some ideas of what a fairly profitable, small cleaning business does for expenses.
Every company’s numbers are different. Put in YOUR numbers. Be honest and as accurate as possible.
The only fields that you should put as zero would be if you don’t rent a shop or have employees. Every other field should include a number. The line of credit line can also be substituted as a line for savings.
Next week, I’m posting a video to show you how much more profit you can make by making just a few dollars more per hour. The numbers are HUGE. Stay tuned.
NOTE: If your vehicles or equipment are paid off, you should still put in a number in that area. Soon you’ll need to buy a new vehicle and you should be putting money toward that vehicle purchase. That expense still exists.
What I learned about SEO after looking at 112 cleaning websites:
I’ve been talking to hundreds of cleaning and restoration companies about their SEO the past four weeks.
Some of what I found shocked me. Some were predicted.
I’ll tell you all about it in this video:
Many of the same easy-to-fix problems keep coming up. A few things I’ve seen are QUICK fixes, but they are dooming website ranking.
P.S. I’ve been doing this for 15 years, so I’ve seen it all. Looking into websites and SEO plans of your competition and other cleaners can open your eyes.
I’ve been talking to hundreds of cleaning & restoration companies about SEO the past 4 weeks.
Some of what I found shocked me. Some were predicted.
These are things NO cleaning and restoration company should be doing. EASY fixes.
Paying too much money for no results.
Falling for a telemarketer or Facebook group spammer.
Site keywords not set.
Too many links.
On-site SEO problems that are easy to fix.
Title tags and H1 headers not set.
Websites bogged down with big pictures or too many pics.
How to Get Money Coming in and Build for the Future.
Ways to get past clients booking appointments and giving you a deposit NOW. Cleaning services staying busy that doesn’t require contact with clients.
SEO opportunity. Companies are pulling back on SEO services right now. Simple SEO Course is coming next week.
Services that ARE doing good.
For some, carpet cleaning, tile cleaning, and maid services. For most, pressure washing and area rug cleaning. For those who market deep cleaning and sanitization, doing well.
Past client marketing. Email, Facebook, postcards, letters, and maybe texts/voicemail drops.
We’re open!
Gift card/ pre-purchase book now cleaning offers.
I miss you emails and letters.
New client marketing pressure washing and rug cleaning.
