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Here’s the replay from the workshop:
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The way people search for cleaning companies is changing.
For years, cleaning business owners have focused primarily on getting found on Google. Google is still extremely important, but now potential customers can also open ChatGPT or another AI tool and ask:
“Who are the best carpet cleaning companies in my area?”
“Who would you recommend for tile and grout cleaning?”
“What’s the best cleaning company near me for pet odor removal?”
Instead of simply displaying a list of websites, AI can research information from across the web and provide a direct answer. ChatGPT Search, for example, can search current web information and cite the sources it uses.
That raises an important question:
That’s what we explored during my Get Found on AI. Get More Cleaning Jobs. workshop.
In the replay above, I show real examples of AI searches for cleaning companies and explain some of the factors that can help AI better understand your company.
We also cover 8 ways to improve your AI visibility, including having a clear website, creating strong service and location content, answering the questions customers are actually asking, building reviews on multiple platforms, strengthening your Google Business Profile, earning mentions on other websites, demonstrating your expertise, and building your overall online authority.
One of the biggest points from the workshop is this:
In fact, Google’s current guidance says its traditional SEO best practices remain foundational to visibility in its generative AI search experiences. Google recommends clear technical structure, valuable original content, accurate business information, and other established SEO practices rather than chasing special “AI SEO” tricks.
I’ve also created a special AI Visibility Jumpstart for cleaning business owners who want me to personally dig into their company.
I’ll perform an AI Visibility Snapshot to see where your company is—and isn’t—showing up. I’ll review your website and SEO, analyze competitors AI may be recommending, and give you your Top 10 AI + SEO Opportunities in priority order.
But I’m not stopping with a report.
I’ll personally select and implement 3 quick-win website improvements based on what I uncover. We’ll also have a 60-minute private strategy call to review your results, the changes I’ve made, and what I recommend you do next.
Normally $497
I’m limiting this offer to just 12 cleaning companies because I’m personally doing the analysis, improvements, and strategy calls.
Find out where you stand. Discover what’s holding you back. And fix the most important things first.
I’d put that last CTA in a large button, and I’d also put a smaller Jumpstart button immediately underneath the replay video so people don’t have to read the entire article before seeing the offer.
How many cleaning leads have you lost simply because you couldn’t answer the phone?
👉 Watch the video above.
If you’re like most cleaning business owners, your phone usually rings at the worst possible time.
You’re cleaning carpet.
Meeting with a customer.
Driving to the next job.
Or maybe it’s after business hours.
When that happens, one of three things usually occurs:
Unfortunately, that third option happens more often than most business owners realize.
That’s why I’m excited about our new AI Receptionist.
Instead of sending callers to voicemail, your AI Receptionist answers every call immediately. It can answer common questions, qualify the caller, schedule appointments, and make sure you don’t miss valuable opportunities simply because you were busy doing your job.
It also offers some additional benefits:
Think about how many jobs you’ve booked over the years simply because you answered the phone before someone else did.
Now imagine having someone answer every call—even when you can’t.
I think you’ll be surprised by what today’s AI Receptionists can do and how affordable they’ve become.
Talk soon,
John Braun
Hitman Advertising
P.S. You don’t need to hire another employee to make sure every lead gets answered. Spend a few minutes watching the video, and see how an AI Receptionist can help you capture more cleaning leads without adding another person to your payroll.
How much time do you waste every week answering spam calls?
👉 Watch the video above now.
If you’re like most cleaning business owners, your phone rings all day long.
Some calls are from great customers.
Others are telemarketers, robocalls, scammers, and people trying to sell you something you don’t need.
Every one of those calls interrupts your day, breaks your concentration, and takes time away from serving your customers.
That’s one of my favorite things about our new AI Receptionist.
It answers every call before it reaches you and filters out most spam and robocalls, so you’re spending your time talking with real customers—not telemarketers.
But that’s only the beginning.
Your AI Receptionist can also:
Think about it…
Instead of wondering whether the next call is another spammer, you can focus on what you do best while your AI Receptionist handles the phone.
Better yet, when a real customer calls while you’re cleaning, driving, or helping another client, they don’t get voicemail. They get immediate assistance, and in many cases, they can schedule an appointment before you ever pick up the phone.
I think you’ll be surprised by what today’s AI Receptionists can do.
P.S. Missing one good lead can cost far more than this service. If your phone rings all day with a mix of customers and spam calls, take a few minutes to watch the video and see how an AI Receptionist can help you spend more time with real customers—and a lot less time with telemarketers.
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Need SEO? Click here.
This is a perfect lead magnet because it’s immediately useful. I’d avoid making the email too long—the goal is simply to get them curious enough to click.
A few weeks ago, I finished putting together a new report for cleaning business owners.
Originally, I planned to sell it.
Instead, I’ve decided to give it away free to everyone on my email list.
The report is called:
“12 Trust-Building Photos Every Cleaning Company Website Needs.”
Everything in this report comes from hundreds of cleaning company websites, SEO campaigns, and Google Ads campaigns I’ve worked on over the past 15 years.
One thing has become crystal clear…
Most cleaning company websites lose customers before they ever pick up the phone because they use generic stock photos that do very little to build trust.
In this report, you’ll discover:
These are practical ideas you can start using immediately—without spending thousands on a new website.
If you’d like a copy, you can read it free right now by clicking below.
I hope it gives you a few ideas that help your website generate more trust—and more cleaning jobs.
P.S. If your website is still relying on stock photos, this report may be one of the easiest ways to improve your conversions without changing anything else.
See my group coaching club sign-up here.
Or get more personal 1-on-1 coaching here.
I recently asked this question inside my Cleaning Marketing Facebook group:
Which marketing is working best for cleaners in 2026?
And I told everyone they could only choose ONE.
The responses were interesting.
See the video breaking it down here.
A few cleaners are crushing it with Facebook Ads.
Others say Google Ads are still dominating.
And a lot of cleaners are getting strong results from neighborhood marketing and EDDM right now.
So what’s ACTUALLY working best?
One thing became very clear from the discussion…
The cleaners getting the BEST clients usually have one primary strategy dialed in.
P.S. Most cleaning businesses don’t need more random marketing ideas. They need a few strategies to work consistently.
Watch the video below now.

Get this series by joining my Coaching Club here.
Or get the series alone here.
If you’re not getting enough water damage calls…
—or you are, but they’re not turning into jobs—
This walks through the automated email follow-up system that keeps you in front of homeowners when it matters most.
Because here’s the reality…
Most restoration companies either:
Don’t follow up at all
Or only follow up once
Meanwhile, the homeowner is:
Talking to multiple companies
Listening to their insurance
Trying to decide who they trust
And the company that stays in front of them… usually wins.
What this system does
Positions you as the expert
Builds trust automatically
Keeps your name in front of the homeowner
Helps turn more leads into booked jobs
And if you’re not getting many water damage calls yet…
This gives you a ready-made system to plug into your marketing so when leads do come in, you don’t lose them.
👉 Watch the video on Facebook here:
https://www.facebook.com/share/v/1CGVLE8tqn
P.S. Most companies don’t lose jobs because of price…
They lose them because they disappear after the first contact.
Get templates and help doing neighborhood marketing in the Ad Club Here.
What if one neighborhood could keep your schedule full?
Not from luck, but from a simple system you can actually repeat.
Most cleaning businesses are constantly starting over—job to job, area to area.
But when you focus on one neighborhood the right way… things start to compound.
You get:
More visibility in one area
More trust with homeowners
More repeat and referral jobs close together
Instead of chasing the next lead…
You start building momentum in a place that keeps producing.
In this video, I walk you through exactly how to set up a neighborhood marketing campaign step-by-step.
This is simple and practical.
And it works when you actually apply it.
P.S. If you want more consistent jobs without constantly chasing new leads… this is worth a few minutes of your time.
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Get these templates and help with your marketing in my Ad Club here.
If you want more cleaning jobs booked this spring…
This is what’s working RIGHT NOW.
No guessing. No outdated strategies.
Just what cleaning businesses are using today to fill their schedules.
👉 Watch the video here.
In this short video, I break down the exact marketing tactics producing jobs right now — not months ago… not last year… right now.
Here’s what you’ll see:
How to reactivate past clients using simple texts, emails, and postcards
A fast way to generate referrals from realtors, interior designers, and flooring stores
How to use neighborhood postcards (EDDM) to hit the right homes
What’s actually working with Google Ads right now
Most cleaners either overcomplicate this…
Or they wait too long to act.
Meanwhile, others are already stacking up spring jobs.
Even one of these strategies can start bringing in jobs within days if you move on it now.
P.S. The cleaners who win in spring are the ones who act early. This is the plan they’re using right now.

Click Here to Download the Cheatsheet
CLICK HERE to Get EDDM templates, coaching, & more in my Ad Club.
Want to be the go-to cleaning business in your local neighborhoods?
The key is neighborhood targeting—and I just dropped a brand-new video breaking it all down for you!
In this quick but powerful video, you’ll learn how to:
✅ Use Every Door Direct Mail (EDDM) to reach the right homes
✅ Radius target a neighborhood by income level
✅ Get more high-paying clients with 5 Arounds
✅ Targeting the same neighborhoods with Google Ads
This strategy is one of the most profitable ways to grow your cleaning business—and I’m showing you exactly how to do it.
🎯 Watch the video now and start dominating your area:
P.S. This is one of the most profitable marketing strategies for cleaning businesses—and it works when you do it consistently!
🔗 watch the video now:
Your next best customers are just down the street. Let’s go get them!