Interview with a Cleaner Who Tripled His Business

Listen to the interview below:

Click Here to Download the MP3 Audio and Listen Later (Right Click and Save)

I interviewed Dan Traub of Four Seasons Rug Cleaning Studio.  To contact Dan about his rug program, search “California Business Coaching” on Facebook” or call 805-340-1891

Dan Traub of Ventura Rug Cleaning Studio
Dan Traub of Ventura Rug Cleaning Studio

Wish you could hear exactly how other cleaners grow their business?

That’s what this interview is all about.

I did an interview the other day with a cleaner who took his business from doing mediocre, barely struggling to get by…to a profitable, successful operation.

We talked about:

* Setting your goals

* Marketing to NEW clients

* Getting your clients to call back and refer you

* Answering the phone and selling prospects

* How adding rug cleaning services has helped growth

It’s all in this audio interview.

You can download here or listen online:

P.S.  I always learn best by hearing from others who’ve done what I want to do.  If you want to double or triple your business, this is the kind of stuff that helps.

Automate Your Marketing and Schedule with This NEW Software I Discovered [Podcast #24]

Here’s the audio version below if you’d like to download it as a podcast below:

Click Here for the Hitman Link to Get 3 Postcard
Templates, 1st Month FREE, and 20% Off!

But hurry, this offer ends soon.

Happy Labor Day!

I had a phone conversation over the weekend that I recorded for you.

I found out about a NEW appointment-scheduling program that will help you keep in better contact with your clients AUTOMATICALLY…

All while saving you money!

Here’s some of what this does:

* Schedules jobs from any computer, tablet, or mobile phone

* Automatic emails to your clients to remind and thank them

* Gives you the cheapest credit card processing you can get

* Provides GPS tracking of your employees on the job

* Allow your clients to schedule jobs ONLINE

* Sends reminder and thank you postcards for just 65 cents each

I also put up the MP3 download in case you want to put the audio on your phone or MP3 player to listen later.

Your client list is the MOST important and valuable part of your business. This new software gives you a no-brainer, easy way to do it and it’ll save you money.

Commercial Cleaning Marketing Replay

Download the MP3 audio of this webinar (right click and save to hard drive)

2 Options to Get in the Commercial Marketing Package:

Option #1:  Get the Commercial Package Here
   (Get all the commercial training, brochures, postcards and sales letters)

Option #2:  Join Hitman’s Ad Club Here and Get the Commercial Package FREE
   (Plus get Fall marketing ads, brochure package, client postcards and more)

We just finished our webinar and it was a smash hit…

LOTS of killer ideas covered.

And not just how to get ANY commercial cleaning account, but the BEST commercial accounts.

I don’t plan to do one of these again for a while, so this may be your last chance this year to get this training.

Life is too short to clean for crazy people…and that also goes for crazy commercial managers (apartment mangers, etc). So instead, target your ideal prospects profitably.

Google’s New Mobile Friendly Update [Podcast #23]

  1. On April 21, Google will start judging sites by their mobile friendliness.
  2. Why is mobile important to Google?
    1. Mobile traffic is growing and this is going to be a MAJOR update for Google.
    2. For many websites, 1/3 to ½ of their traffic is mobile
    3. This update will start to judge websites based on their mobile friendliness and Google says they will start using mobile friendliness as a ranking factor.
  3. What does this mean to YOUR cleaning website?
    1. If it doesn’t pass Google’s mobile friendly test, you could lose some or all of your ranking.
  4. What can you do?
    1. Check your site with this tool. https://www.google.com/webmasters/tools/mobile-friendly
    2. Get mobile compliant NOW!
      1. WordPress site, install WPTouch, Jetpack, or WP Mobile Detector
      2. Create a responsive website
      3. Create a mobile website

Prepare NOW for Spring Cleaning [Podcast #22]

*Listen now or click “Download” to save it and listen later.

Spring is just 28 days away!

If you want to end the winter slow season early, I’ve got some tips for you.

I just recorded a brand new podcast for ICS Magazine and posted it over on my blog.

Listen to the podcast now or download it to listen later.

Plan early so all your ducks are in a row. Hit the ground running so you can have the busiest spring cleaning quarter EVER.

The first day of spring is March 20th… It’s the perfect excuse to kick off spring no matter how cold it is where you live.

Do this now so when March 20th rolls around your schedule will be full.

Survive or Thrive in Winter? [Podcast #21]

It’s all about taking advantage of the time of year.  Turn winter into your opportunity season! While your competitors are taking the easy way out, you can capitalize on their complacency. Most of your competition responds by giving up and taking the bare minimum amount of jobs they can get. While they’re cutting down their marketing or they’re on a low-budget vacation, you can take your market by storm.

How Much Money Can You Make in the Cleaning Business? [Podcast #19]

I interviewed Doyle Bloss, Marketing and Brand Manager for Hydramaster.  We uncovered a very important topic to help you define your market and make MORE money.

Why should cleaners know what the potential of their market place is?

Many cleaners think they can’t make as much in an area with low population, smaller homes, or income that’s lower than the national average.  Have you found these factors cripple the chance for success?

What about big metropolitan cities like Houston, Atlanta, Chicago, etc?  Is there much advantage in running a cleaning biz in big cities?

How can a cleaner find out what the potential is in his market?

Sending Out Client Newsletters [Podcast 18]

Sending a client newsletter is the #1 way to build a reliable cleaning business.

  1. Why send out client newsletters?
    1. More referrals, more frequency and higher job tickets
    2. Successful cleaners do it.
    3. They won’t forget who you are…fridge magnets, etc
  2. How to send your newsletter?
    1. Postcards or postcard/newsletter
    2. Tri folded newsletter
    3. First class or bulk mail
    4. Label
  3. How often to send the newsletter?
    1. Every 1 to 2 months
    2. Send variation of letters and postcards
  4. What to say in the newsletter?

27 Internet Marketing Tips [Podcast #16]

To listen to the podcast audio, click play below:

More cleaners get their HIGHEST marketing return from the
Internet than ANY other marketing medium. I personally
get at least a 30-to-1 return on marketing dollars spent
online. And some of my clients easily get those same
returns or higher.

But then why do some cleaners FAIL to get much business from the Internet?
Is it because they don’t try? Or maybe they’re trying too hard?

You may be thinking you need to be a computer geek to make the Internet
work for your cleaning biz. But the reality is you don’t need to know much
about computers at all.

I’m about to let you in on 27 ways you can use the Internet to get more
cleaning business. Take this advice to heart because it can change your
cleaning biz.

Many of these techniques are FREE and the others can be done for low cost.
These are all about getting more TRAFFIC to your website and helping your
site rank higher naturally in Google.

Disclaimer: Know that the Internet surely should be a big part of your
marketing mix. However, no matter how many cleaning clients you get
online, never rely solely on Internet marketing or any other marketing
medium. Use it as one of a few effective tools to get cleaning clients.