Exciting news for all hardwood refinishing professionals! I’m thrilled to unveil my latest video tutorial: Hardwood Refinishing Marketing 101.
It’s FREE, so watch it now.
📌 What’s Inside?
📌 Branding: Make your hardwood service unforgettable.
📌 Leverage Google Ads: Harness the power, showcase your expertise.
📌 Engage Customers: Foster lasting clients and get repeat business.
📌 SEO Tips: Dominate local search and become the go-to choice in your area.
This video tutorial is a cliff notes version of the class I did last weekend in Omaha.
P.S. Stay ahead in the hardwood refinishing game by mastering the art of marketing. Dive in and get hardwood refinishing jobs today!
Marketing your hardwood refinishing business is crucial for several reasons:
Visibility: In today’s digital age, many consumers search online before making purchasing decisions. Without marketing, your business might remain invisible to potential customers, even if you offer superior services.
Build Trust: A consistent and professional marketing strategy can help establish your business as trustworthy and credible. Customer testimonials, before-and-after photos, and showcasing your expertise can build confidence in potential clients.
Increase Revenue: Simply put, more exposure often leads to more inquiries, more clients, and thus more revenue. Marketing can help you reach a wider audience, translating to increased business opportunities.
Engagement: Marketing isn’t just about attracting new customers. It’s also about engaging with existing ones. Through regular updates, offers, or newsletters, you can keep your current clients informed, engaged, and more likely to return for future services or refer others.
Long-term Growth: You can’t grow without marketing! Consistent marketing can lead to steady business growth. It’s not just about getting a quick influx of clients but building a sustainable pipeline for the future.
Marketing your hardwood refinishing business is an investment in its future. By reaching out, positioning your brand correctly, and highlighting your expertise, you can not only attract more customers but also establish your business as a go-to authority in the hardwood refinishing realm.
I’m launching a brand new, free workshop just for cleaning businesses that will blow your mind and turbocharge your website’s visibility.
Here’s why you should be pumped about this:
Uncover the Secrets of the Google Search. I’ll show you exactly what Google is looking for in a cleaning website and how to make your site stand out.
Exact Steps in Ranking a Cleaning Website. Nothing is held back. You’ll see exactly what needs to be done here and walk away with actionable steps.
Get Insider SEO Secrets. Whether you’re a newbie or seasoned wizard, this course is perfect for you. You’ll dive into the nitty-gritty of SEO techniques, from killer link building to on-page optimization wizardry.
No Snooze-Fest Here! This workshop is short and to the point. Get ready for engaging videos, and real-life application. This 5-video course is done in just 30 minutes.
Within 30 minutes, you’ll learn how to put your cleaning business on a path for 4 – 10X revenue growth…VERY rapidly.
I’ve done Facebook ads and taught them to cleaners for years.
And I’ve asked hundreds of cleaners who are currently doing Facebook ads how they are working lately.
Here’s what I’ve found:
There’s just one kind of cleaning company I’ve seen do well with Facebook ads lately. I talk about that in the video.
This isn’t only about Facebook ads. It’s also about choosing the right media and charging the right prices to make a profit.
Whether you’re thinking about doing Facebook ads or another type of media, you should see this video to learn the best way to select your advertising media.
P.S. The funny thing is the only person giving me a tough time about this video so far is a Facebook Ad “Pro” in Dubai. No surprise there. I’m sure he’s doing very well with Facebook ads.
So let me know. Do Facebook ads work for you? And if so, do you charge more than average prices for your cleaning service?
I’m open to know who is doing well with it. It seems like the Facebook platform, especially for cleaning businesses, is saturated.
See 12 ways to get HIGHER prices for your cleaning services.
Watch my new video now:
Getting the price you’re worth doesn’t happen by accident.
😊 You must work to attract the right clients.
😊 You must plan for it.
😊 You must prove to your prospects that you’re worth it.
Get paid what you’re worth: See these 12 tips for getting higher prices for your cleaning services.
P.S. If you’re not making enough profit, raising your price is the quickest way to fix that. But before you raise your prices, you need to get these 12 concepts.
How to position your cleaning company to get higher prices
Note: any prices mentioned in the video above, are subject to change.
When to Use EDDM vs Standard Mail?
This report is all about EDDM. But lately we’ve done a lot of mailing to homes and businesses through standard or bulk mail. Know the difference. When you use EDDM, you need to mail to the ENTIRE mail route.
See and pick the mail routes here https://eddm.usps.com/eddm Are you sending to a mail route with apartments or homes you want to leave out? If yes, use standard or bulk mail instead of EDDM. Are you mailing to commercial? If yes, use standard or bulk mail instead of EDDM. EDDM is cheaper per home than standard or bulk mail.
But if you want to NOT mail to some of the homes or apartments on the mail route, it’s best to use our mail house where they can pull a list for you. This way, you’ll only mail to homes with a certain value or household income. If you want, you could mail to specific demographics like pet owners or parents.
The cost for EDDM is currently 16.5 to 19.2 cents per home. The cost for bulk rate mail is around 29 cents per home, plus another 1 – 2 cents per home for the mailing list. Targeting your ideal client If your chosen mail route includes all the homes you want to target, use EDDM.
But if you’re chosen mail route includes apartments or homes NOT in your target market, use our mail house. This way, you’ll only mail to the homes you want to target. It’ll cost more per home, but it’s the best target. Yes, we have options for mailing both standard mail and EDDM postcards entirely for you. Inquire about the done for you mailing options.
EDDM is working better than ever before.
I get all kinds of questions about EDDM. Which, if you don’t know, EDDM is the BEST way to mail to the neighborhoods you want to target.
EDDM, known as Every Door Direct Mail, remains to be one of the BEST ways to reach high-end clients in select neighborhoods.
I get all kinds of questions about EDDM, so I updated this report to answer for you…
* Which postcards work best for a cleaning business?
* How much does EDDM cost?
* What size postcards can I send?
* How many can I send at a time?
* Can I see examples of good EDDM postcards?
Some of the information here has previously only been available to paid coaching clients, but I’m giving it to you here at no charge.
See the new report above to help you use EDDM profitably.
You’ll get a good walk-thru of how EDDM works for cleaners. I updated it to show you the latest way EDDM work and give you some ideas for marketing this fall.
The newly updated report helps you use EDDM effectively in your cleaning biz. It’s free and an instant download.
Is it saturated?