Grow Your Cleaning Business Now

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Click Here for details on the Ad Coaching Club

How cleaners grow business now

How to grow your cleaning business now.  It can be tough to grow your cleaning business.  I talked with a long time coaching member yesterday. He told me his business was up 80% over last year.

Right now, some cleaners are busier than ever.  Others struggle.  WHY???

I’ve been coaching cleaners for 12 years.  I’ve seen start-up companies rise from ZERO to a million per year.  But I’ve also seen start-ups and established companies go bankrupt.

The economy has VERY LITTLE to do with it.  In fact, for cleaning businesses, a bad economy often means a time to rise and shine.

Here’s a short video on how you can do more.

This isn’t some rah-rah, positive thinking rant.  It’s real-world stuff that’ll help you know how to get the money you deserve.

When your competition is scared, it’s your chance to jump in and do something big.  They may have stopped or cut down their advertising.  That’s your chance to capitalize.  They may not be doing Covid-19 cleaning.  Then that’s your chance there.

Opportunity comes knocking.  How will you react?  Don’t just sit still.  Get out and do something.  Many cleaning companies are doing well.  What will your cleaning company do to prosper during this time?  It’s up to you and you alone.

There are no excuses.  Opportunity is out there.  Grab it right now.  Don’t sit still.

Some carpet cleaning businesses or maid services may want to grow their business by doing a transition into doing some disinfectant cleaning and sanitization services after Covid-19.

Business can be tough.  All kinds of things can go on in the cleaning business.  I’m here for you.  Let me know how I can help you grow your cleaning business.  Contact me at the link above or join my Ad Coaching Club.

How to Get $150 per Hour Cleaning in ANY City

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Click Here for Details on the Ad Coaching Club

Yes.  I did say any city.

I know cleaners in small, poor, cities who get $150+ per hour.

Here’s what they do to get better money:

There are really 3 BIG key factors to getting more money in the cleaning business.   Every successful cleaning company I know concentrates on these three factors.

It’s NOT necessarily new equipment…although it won’t hurt.

Stop thinking you can’t do it and learn how to do it.

Your future depends on this.

$150 an hour carpet cleaning

$50 or $150 Cleaning Business?

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Click here to get the Excel Sheet

How much does your cleaning biz make?

Your dollar amount per hour is one of the MOST important numbers to focus on.

I’ll break it down in this video.

For commercial cleaning, this is even MORE important.

All cleaning companies are different.  But you can put in your numbers and see how your company is doing.

Concentrate on how to bump your $$$ per hour up frequently.  Here are some tips on how to look at this.

Cost in Cleaning Business

Cost of Business for Cleaning

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Here’s a sheet based on a 2 truck company where the owner works in the field along with a cleaning tech.  Also, there’s an office assistant.  The company, based on these numbers, probably does $16,000 to $22,000 in sales per month.

This will give you some ideas of what a fairly profitable, small cleaning business does for expenses.

Download the Excel File

Download the CSV File

Download the PDF File (If you don’t have Excel)

Every company’s numbers are different.  Put in YOUR numbers.  Be honest and as accurate as possible.

The only fields that you should put as zero would be if you don’t rent a shop or have employees.  Every other field should include a number.  The line of credit line can also be substituted as a line for savings.

Next week, I’m posting a video to show you how much more profit you can make by making just a few dollars more per hour.  The numbers are HUGE.  Stay tuned.

NOTE:  If your vehicles or equipment are paid off, you should still put in a number in that area.  Soon you’ll need to buy a new vehicle and you should be putting money toward that vehicle purchase.  That expense still exists.

Best Marketing Cleaners Should Do Now?

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Click Here to Join My Ad Club and Get All of These Templates and Designs Done for You

Best Marketing for Cleaning Companies

After talking with dozens of cleaners every week, I get asked which marketing media is working best right now.

So I made a list of the TOP 5.

See it in this video:

Some cleaners using these strategies are getting 10-to-1 returns.  That mean $1,000 for every $100 spent on advertising. 

This doesn’t always happen of course.  But if you plan your marketing well, it sure can.

Until later,

John Braun
Ad Hitman

P.S.  Don’t sit still and do nothing.  Get out there and promote yourself.  Your clients need you now.

 

Is Your Cleaning Business Open?

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Click Here to Join My Ad Club and Get All of These Templates and Designs Done for You

Cleaning business open?

Your cleaning clients don’t know.

If you’re open, LET THEM KNOW.

Here’s a video with some ways to do that.

Your clients are the most valuable asset in your company.  Tell them what you’re doing.  Tell them you’re available.

P.S.  Many cleaners are doing much better…especially when they start doing these marketing tactics.

 

 

 

 

Cleaners Face These SEO Problems

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2 ways to get in the Simple SEO Course

  1.  Sign up right here for $197

  2.  Join or already be a member of my Ad Club right here

What I learned about SEO after looking at 112 cleaning websites:

I’ve been talking to hundreds of cleaning and restoration companies about their SEO the past four weeks.

Some of what I found shocked me.  Some were predicted.

I’ll tell you all about it in this video:

Many of the same easy-to-fix problems keep coming up.  A few things I’ve seen are QUICK fixes, but they are dooming website ranking.

P.S.  I’ve been doing this for 15 years, so I’ve seen it all.  Looking into websites and SEO plans of your competition and other cleaners can open your eyes.

I’ve been talking to hundreds of cleaning & restoration companies about SEO the past 4 weeks.

Some of what I found shocked me.  Some were predicted.

These are things NO cleaning and restoration company should be doing.  EASY fixes.

SEO Problems that carpet cleaning businesses face

Paying too much money for no results.

Falling for a telemarketer or Facebook group spammer.

Site keywords not set.

Too many links.

On-site SEO problems that are easy to fix.

Title tags and H1 headers not set.

Websites bogged down with big pictures or too many pics.

WordPress plugins causing issues.

Cleaners doing nothing with their SEO.

Sometimes SEO is EASY!

Get reviews.

Bare minimum, optimize Google My Business.

 

 

 

7 SEO Mistakes Cleaners Make

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Here’s an intro video I did with 7 mistakes cleaners make:

2 ways to get in the Simple SEO Course

  1.  Sign up right here for $197

  2.  Join or already be a member of my Ad Club right here

Right now is HUGE opportunity to get ranking.

URGENT: Your competitors are canceling or pulling back SEO services.

Now is your chance to rise up and get FREE leads.

My NEW “Simple SEO for Cleaners” Course is the best way to do it.

OK, I’ll make this quick & simple…

I just opened registration for my all-new Simple SEO Course.

https://www.hitmanadvertising.com/getongoogle.html

Right now is a HUGE opportunity to gain ranking.

Your competitors are canceling or pulling back SEO services.  Now is your chance to rise up and get FREE leads.

Cleaners have been asking me for an updated SEO course for a long time.  So I decided NOW is the perfect time.

My NEW “Simple SEO for Cleaners” Course is the easiest way for you to learn how to get ranking.

P.S.  I’ve priced this course so any company can afford it, even during this crisis.  This is a cheap investment in your business.

P.P.S.  The course registration is open, but the intro price ends soon.  Get sign up details at the link below.

How Cleaners Can Get Money Coming in and Build for the Future

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* The video quality gets better after the first 3 minutes.

Podcast: Play in new window | Download

Download the audio MP3 here.

How to Get Money Coming in and Build for the Future.

Cleaning Companies Get Busy Cleaning

Ways to get past clients booking appointments and giving you a deposit NOW. Cleaning services staying busy that doesn’t require contact with clients.

SEO opportunity.  Companies are pulling back on SEO services right now. Simple SEO Course is coming next week.

Services that ARE doing good.

For some, carpet cleaning, tile cleaning, and maid services.  For most, pressure washing and area rug cleaning.  For those who market deep cleaning and sanitization, doing well.

Past client marketing.  Email, Facebook, postcards, letters, and maybe texts/voicemail drops.

We’re open!

Gift card/ pre-purchase book now cleaning offers.

I miss you emails and letters.

 

New client marketing pressure washing and rug cleaning.

Letters, emails, and Facebook posts.

 

Commercial.  Sales letters, LinkedIn, Facebook, calls, voicemail drops.

 

Post on community groups on Facebook, LinkedIn.  10 FREE chairs cleaned and treated with sanitizer in waiting rooms or office areas.

 

Letters to commercial.

 

Deep cleaning letter.

 

Clo2 Marketing

 

Postcard, NEW brochure.

Letters coming.

 

Resources for Operating During the Covid19 Crisis

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Here are a few resources for you.

Click each video to watch and/or download the audio MP3 to listen later.

Cleanfax Magazine interviews me on marketing during the crisis.

Shawn Bisaillon, IICRC instructor, Interview

Marketing ideas during this crisis.

Rachel Adams Interview on Coronavirus Cleaning

Using Clo2 Chlorine Dioxide for Cleaning

Courtney Lee InterviewIvan Turner Interview

Cleaners Will Get Through This [No Cost Training Series]

Over the last two weeks, I’ve interviewed 7 different leaders in our industry.

Jeff Cross, editor of Cleanfax Magazine, also interviewed me the other day.

See all 7 of the videos here:

https://www.hitmanadvertising.com/blog/resources-crisis/

Some of the topics talked about in this series :

* Marketing your cleaning services during this time

* Communicating with your clients

* Cleaning for health

* Reducing employees and your exposure

* Protocols for wipe down services

* Clo2 / Chlorine Dioxide

Whether you’re working and staying busy or waiting for the stay home order to end, you can do things RIGHT NOW to prime the pump as soon as you’re able to go out.

Spring is here!  Your clients need you.