FAQ Growing Your Cleaning Business

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Or need more marketing help? Go here.

Serious cleaning business owners think differently.

They don’t just ask, “How do I get more jobs?”

They ask better questions.

Questions about numbers.
About hiring.
About pricing.
About marketing that actually scales.
About what it really takes to grow a cleaning business the right way.

I just released a video breaking down the 9 most frequently asked questions serious cleaners are asking about growing their business — and the direct answers behind them.

Watch it above.

These are the exact types of questions I hear from owners who are focused on building something bigger and more stable — not just staying busy.

Inside the video, you’ll hear answers to questions like:

– Do you need employees to reach $500k?
– How much will you need to spend on advertising?
– Should you hire a tech?
– What marketing channels truly move the needle?
– How do I get more consistent work coming in?

Most cleaning businesses stay stuck because they’re working hard… but aiming at the wrong targets.

Clarity changes that.

If you consider yourself serious about growth, take 6 minutes and go through this.

The difference between a cleaning business that plateaus and one that grows usually comes down to better questions. Start here.

grow your cleaning business

Winter Marketing Questions Cleaners Ask

Get my Winter Marketing Package Here.

Or…Sign up for my Coaching Club Here.

If winter feels slow, this quick video is worth your time.

In 10 minutes, it answers the exact winter marketing questions cleaning business owners ask every February — including:

– Is winter actually slow, or is the marketing wrong?
– Should prices be lowered or discounts run?
– What actually works in Jan and Feb?
– Are Google Ads or Facebook Ads worth it in winter?
– How often to market to past clients without annoying them
– The fastest way to fill schedule gaps

These aren’t theory questions.
They’re decision-making questions.

And the answers determine whether winter feels stressful… or predictable.

Fill Your Holiday Cleaning Schedule Fast

Get Postcards, Text/Email Software in my Ad Coaching Club Here.

Only Want 1 Postcard Design? Go Here.

If you want steady jobs throughout the holidays, now’s the time to act.

In this quick video, I show how cleaners are using a simple postcard, email, and text combo to stay booked through Christmas — and it’s already working for hundreds of cleaning businesses.

You’ll see real holiday postcard designs that make past clients call back immediately, email newsletter ideas that spark repeat jobs, and how to tie in text marketing for a fast boost in response.

👉 Watch the quick video above.

This combo helps cleaners stay booked weeks in advance — and it’s easier than you might think.

The best part?

You can:
✅ Get postcards printed for as little as $68, or
✅ Have my team design, label, and mail them for you — completely done-for-you.

Don’t wait until Thanksgiving week when everyone’s already booked out. Do this now, and you’ll cruise into the holidays with a full schedule and zero stress.

 

 

 

 

 

 

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Holiday Cleaning Rush

Details on the Ad Coaching Club Here.

Details on the Neighborhood Toolkit Here.

Holiday cleaning rush is coming — and smart cleaners aren’t waiting for the phone to ring… they make it ring.

I just recorded a quick 8-minute video that shows you exactly how to create your own holiday rush with proven marketing pieces.

Inside the video, I show you:

✅ How to get past clients calling you back fast
✅ How to attract new clients before the holidays
✅ Real examples of marketing pieces that work
✅ Best practices for planning your marketing now (not later)

This is one of the most profitable times of the year for cleaners — but only if you start your marketing early.

Watch the short video here before your competitors do:

Let’s make this your busiest, most profitable holiday season ever.

– John Braun
Hitman Advertising
“Helping cleaners create the rush instead of waiting for it”

Text Marketing for Cleaning

Download the FREE Text SECRETS Report Here

Get FREE Software and Support For Text & Email Marketing in My Ad Coaching Club. See Details Here.

Text message marketing is exploding right now — and cleaning businesses using it are booking jobs for pennies on the dollar.

In this video, I’ll show you:

  • Why text marketing works so well for cleaners
  • How a simple reminder can reactivate past clients instantly
  • Real proof of how it’s filling schedules fast (while costing next to nothing)

Most cleaners aren’t doing this yet… which means you can get ahead of your competition if you start now.

P.S. This is one of the highest-response marketing tools I’ve ever seen. Don’t wait until your competitors are already using it — get started today.

Cleaning Text Marketing

Download cleaning business text marketing secretsFREE PDF Download Click Here

Want FREE Text Marketing Software?
Join My Ad Coaching Club Here.

 


I need to get this in front of you right now.

Text message marketing is absolutely on fire for cleaners.

I just did a text blast for a cleaner this week who booked dozens of jobs each day! Probably at LEAST a 50-to-1 return.

You can’t sit this one out. Why? Because this is the kind of marketing that gets noticed, gets read, and gets your phone ringing fast.

I just put together a brand-new FREE report for you:

Cleaning Business Text Marketing Secrets
Text Your Way to a Fully Booked Schedule

And here’s the kicker… it’s 100% free! You can download it right now.

👉 Click here to get the free report instantly

 

Here’s the truth — most cleaning businesses are missing the boat.

While they’re posting on Facebook hoping someone sees it, a few smart cleaners are sending short, personal texts that their customers actually read… and it’s filling their schedules fast.

This report shows you:

  • Why text marketing works better for cleaners than almost any other business.
  • Exactly what to say so it doesn’t feel like “sales spam” — but still gets the booking.
  • How to add it into your marketing system instantly (I’ll help you do it).

I’ve been in this business long enough to know what works — and this works. 

🤑 You can reactivate past clients.
🤑 You can keep your calendar packed year-round.
🤑You can actually connect with your customers in a way that makes them remember you.

So don’t put this off. Download it now, read it today, and start using these ideas before your competition does.

P.S. This isn’t theory — these are real strategies cleaners are using right now to get booked solid. You can be one of them by tomorrow.

Cleaning Success Interview

Here’s an interview I did last week with Josh Beyer. See how he built his cleaning biz up for massive success!

Need a Plan to GROW Your Business to $500k Per Year? See My $500K Cleaning Business Blueprint

Download the Audio of This Interview Here

Marketing Dos and Don’ts

Here’s a list I’ve compiled over the years of the most important dos and don’ts for Marketing. Seriously, you can save yourself a lot of money and headache by following these.

Marketing Dos

  • Do create a marketing plan.

  • Do have a marketing budget (even if it’s vague).

  • Do have several marketing sources that bring in regular leads.

  • Do understand the importance of branding yourself as a professional.

  • Do regularly check your profile on Google Business.

  • Do more manual marketing if your budget is low.

  • Do know the pros and cons of every media you plan to use.

  • Do contact past clients regularly by email, text, and snail mail.

  • Do create a referral program.

  • Do some marketing that your competition is NOT doing.

  • Do consider that any ad media can work if it’s used right.

  • Do test, test, test different headlines, offers, and ad media.


Marketing Don’ts

    • Don’t rely largely on FREE marketing sources alone.

    • Don’t put all your budget in ONE marketing source.

    • Don’t let a sales rep or Google Ad rep plan your marketing.

    • Don’t rely solely on pay-per-click. Use organic ranking, YouTube, etc.

    • Don’t be afraid to spend money on the right marketing. Spend more money when possible.

    • Don’t neglect your online presence.

    • Don’t rely solely on SEO for leads.

    • Don’t forget to optimize your website for conversions. Traffic without bookings is worthless.

    • Don’t chase every trend. Stick to what works and test new things slowly.

    • Don’t assume your competitors know what they’re doing. They usually don’t.

    • Don’t stop marketing just because you’re busy. Momentum dies fast.

Need help with marketing your cleaning business?

Get the details on my Ad Coaching Club here.